TOPIC
Focus
Focus is what turns effort into real progress. It is your ability to direct your attention toward what matters most and to stay with it long enough to produce meaningful results.
What is it?
Focus is your capacity to give your full attention to one important task at a time. Being focused is deliberately choosing what deserves your attention and - just as importantly - what doesn’t.
The issue today
Our days are filled with meetings, emails, messages and notifications. We remain active and responsive, but are constantly distracted and struggle to make meaningful progress on any one thing.
Why it matters
Focus is increasingly rare, and therefore increasingly valuable. Every time we switch between tasks, our attention fragments and our productivity drops. But when we can identify what matters most and stay with it, performance, productivity and engagement in life soars.
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The problem is not that we have too little time to do all the things we need to do; it’s that we feel the need to do too many things in the time we have.
— Garry Keller